In 2022 around $10.1 billion total funds are projected to be invested in the Global SportsTech landscape, across a forecast of 487 Funding Rounds. This reflects a 15-20% drop on a YoY basis; a robust momentum in the light of a cautious economic sentiment.
USA continues to lead funding globally, with India jumping to 2nd place. With $4,679 million total investments the US represent roughly 10x the investment capital as the runner up India with $469 million.
Fans & Content by far the largest investment sector ($4,514m), followed by Activity & Performances ($2,115m) and Management & Organisation ($657m). Fan Experiences the most dominant sub-sector, representing 43,6% of Total SportsTech funding in 2022. Within Hardware, activity devices represent 18.4% of Total Funding with focus on fitness, while FootballTech attracts 8.4% of overall fundings in the year of the World Cup.
Fantasy Sports & Betting is the fastest growing subsector with +44% growth over the last 12 months up to $1,587m.
In terms of the number of activated posts and the percentage of total posts activated, Liga Portugal was out in front – activating more than 14,200 posts which equates to 13% of the total. The next highest percentage was Serie A with 6.6%.
Web3 start-ups dominate 2022 investment landscape, lead by Animoca Brands, Onefootball or LootMogul.
Global SportsTech VC Report 2022
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Source: SPORTSTECHX